Навчально-методичне забезпечення кафедри маркетингу
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- ItemCommodity science: guide to practical classes(National Aviation University, 2023) Lysenko, Olena; Лисенко, Олена Михайлівна; Fisun, Yuliia; Фісун, Юлія Володимирівна; Borysenko, Olena; Борисенко, Олена Сергіївна; Shevchenko, Anna; Шевченко, Анна ВалеріївнаCommodity science is a science that systematically studies goods at all stages of the life cycle, namely: methods of cognition of their consumer value; regularities of assortment formation; qualitative aspects; circulation and consumption. In modern conditions, research in the field of commodity science and high professional training can solve problems related to the supply of high quality and relevant goods.