Browsing by Author "Kisera, Tetiana"

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    Analysis of logistics marketplaces in Ukraine and world
    (National Avіation University, 2023-10-27) Kisera, Tetiana; Soloviova, Diana; Semeriahina, Myroslava; Кісера, Тетяна Олегівна; Соловйова, Діана Андріївна; Семерягіна, Мирослава Миколаївна
    Technology improvements and the rise of e-commerce have significantly transformed the logistics sector in recent years. Numerous online markets that link shippers and carriers have emerged as a result of this change, delivering improved visibility, efficiency, and cost-effectiveness. In this essay, we will examine the study of the European and Ukrainian logistics markets.
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    Planning an environmentally oriented customer service process of a logistics company
    (National Avіation University, 2024-06) Kisera, Tetiana; Кісера, Тетяна Олегівна
    In the theoretical chapter, the methodological principles of planning an ecologically oriented process for improving customer service are thoroughly considered, as well as the global experience of using "green" technologies in customer service processes is summarized. In the analytical part, a comprehensive analysis of the activities of the logistics company DSV, a diagnosis of the financial condition, the strategy of the company's sustainable development and "green" technologies implemented in the company to provide customer service was carried out. In the project part, a detailed plan of the integration model of the promising "Power-to-X" technology into the process of customer service at various stages of logistics at the DSV company is proposed. The scientific novelty consists in the development of a holistic integrated methodology for planning ecologically oriented customer service processes of a logistics company using the latest "green" technologies using the example of the "Power-to-X" technology. Materials of qualification paper are recommended to be used during scientific research, in the educational process and in the practice of specialists of logistics departments.
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    Prospects for development of CRM-systems in modern conditions
    (Національний авіаційний університет, 2023-04-05) Соловйова, Діана; Кісера, Тетяна; Soloviova, Diana; Kisera, Tetiana
    The purpose of the work is to study the state and prospects for the development of CRM systems using the latest technologies. An analysis of the market of CRM systems was carried out and the features of their use in conducting business were determined.
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    Prospects for development of CRM-systems in modern conditions
    (National Avіation University, 2023-04-05) Soloviova, Diana; Kisera, Tetiana; Соловйова, Діана; Кісера, Тетяна
    The purpose of the work is to study the state and prospects for the development of CRM systems using the latest technologies. An analysis of the market of CRM systems was carried out and the features of their use in conducting business were determined.